

A thoughtful collection of the most important questions a business should answer to thrive in any environment. This is a business book intended for executives and managers of existing and newly formed businesses to help organize great companies and create strategic plans for future growth and survival.
Never before has it been more important to ask why your company exists and why should anyone care. Learn how to assess every aspect of your business including innovation, branding, management structure, personnel, profitability, and efficiency among others by asking thought provoking questions that get to the heart of any matter.
How to Identify Your Company’s Vision
Fundamental Business Questions
How To Identify Innovative Opportunity
How To Determine Your Company’s Values
Methods for Success
Operations
Leadership
Teams
Meeting Efficiency and Effectiveness
Change Management
How to Make Great Decisions
Time Management
Communication
Forward Thinking
Branding
Employee Evaluations
Obstacles
Contrarian Thinking
Plan Analysis
Argument Dissection
Challenging Assumptions
Measurements
Goals
Profit
Why Businesses Fail